ΤΟVΛ® Beverly Hills is a global luxury lifestyle brand inspired by the signature style of its founder, Tova Borgnine. Established over 40 years ago, ΤΟVΛ® Beverly Hills works with the finest ingredients and the latest scientific breakthroughs to give you the very best in fine fragrance and skincare.
Tova has been sharing her passion for beauty with television viewers since 1991 and has earned the honor of being named QVC’s “First Lady of Beauty”. Her Fragrance Hall of Fame nominated Tova Signature was the scent that cracked the difficult television market, debunking conventional wisdom that with perfume there could be no selling without smelling. This cleanly sensual classic American scent instantly strikes a chord with consumers. Passion, inspiration, authenticity and experience serve as the cornerstone of the brand and in the belief that everyone has the right to feel good about who they are. The brand takes inspiration from the arts, travel and design to create timeless classics.